VO is an ethical clothing brand for anyone who feels most at home in nature, and believes in protecting it. Our ethical garments are for everyday explorers who understand that the smallest choices can have the biggest impact.
Our clothing is built to last, made with respect for people, animals, and the planet.
Every product we make is created with care - using low-impact materials, responsible production methods, and a focus on durability over disposability. We don’t do fast fashion. We make fewer, better pieces that earn their place in your life and by your side.
Sustainability isn’t a slogan for us. It’s a standard. And it guides everything we do - from design to delivery.
We believe that business should be a force for good - not just in the way products are made, but in how profits are used. That’s why we donate 10% of our profits each year to charitable causes that help protect and restore the natural world. From conserving wild spaces to supporting wildlife, preserving oceans to defending the night sky, each cause we support aligns with our mission to protect the planet and inspire more conscious living.
For us, giving back isn’t an optional extra. It’s part of who we are.
Read more about our 2025 conservation partners below.
Rainforest Trust works to protect the world’s most threatened rainforests and the wildlife that calls them home. They do this by securing land, creating nature reserves, and partnering with local communities to keep these vital ecosystems safe for the long term.
Rewilding Britain campaigns to bring nature back to life across the UK. They champion large-scale, nature-led restoration—like reintroducing key wildlife, restoring natural habitats, and reviving ecological processes—so the land can heal itself.
The Marine Conservation Society is the UK’s leading marine charity, focused on creating cleaner, healthier seas for wildlife and people. They combine science, advocacy, and community action to protect marine habitats and reduce ocean pollution.
The Animal Justice Project works to create a kinder world for animals by raising awareness and promoting higher welfare standards. Through investigations, education, and advocacy, they shine a light on practices that often go unseen, encouraging positive change for animals everywhere.
DarkSky International is a global leader in protecting the night sky and the natural rhythms of life that depend on it. Through outreach, advocacy, certification programs, and community engagement, they tackle the problem of light pollution—helping restore darkness in both rural and urban environments.
We’re building more than a clothing brand - we’re creating a community of people who love nature, care about the planet, and live for the adventures along the way.
Follow us on Instagram for more. The journey starts here.